How Agile Marketing Killed the Annual Marketing Plan

Times change along with technology. It’s not a new song. After all, “Video Killed the Radio Star” 36 years ago.

To continually stay relevant, this year we made a dramatic shift as an agency, and hired an agile marketing coach. He worked with us to dive into the agile methodology, historically used by software companies, to deliver more efficient, stronger and faster results for our clients.

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